Morning Star Sanctuary Golf Tournament

June 28, 2010 Lexus of Nashville was a proud sponsor of the Morning Star Sanctuary Golf tournament. The Golf tournament was held at Brentwood Country Club. We would like to thank all of the people who worked around the clock to make this tournament a huge success. If you would like to find out more about this charity please visit them online at http://www.morningstarsanctuary.org/index.php

Morning Star Sanctuary Services and Programs
Offering safety for survivors is our primary goal; however, extended programs include a wide array of services both within the shelter and in the community.
24/7 Crisis HotlineEmergency Shelter it a Confidential LocationTransitional HousingCase ManagementCounseling for Children/ParentingCourt AdvocacyCounseling for Victims and Their ChildrenCommunity Education and Professional TrainingMentoring
• 24/7 Crisis Hotline: Morning Star maintains a 24/7 crisis hotline to assist domestic violence victims seeking information, safety planning, shelter, or a listening ear.
• Emergency Shelter in a Confidential Location: The 17 bed shelter offers safety, support, and refuge for victims and their children, who may stay in the shelter program for up to 90 days.
• Transitional Housing: Morning Star offers a Transitional Living Program for those who qualify and who have successfully gone through the 90 day Shelter Program of Morning Star. Up to 12 beds in two houses are available. Residents may stay up to one year, paying a graduated rent, and participate in the case management and group counseling programs of Morning Star.
• Case Management: For every victim residing in the Morning Star Shelter or in the Transitional Living Program, Case Management is provided to assist the residents in successfully achieving independence. Issues of employment, child care, health, job training or education, and permanent housing are addressed.
• Counseling for Children/Parenting: Morning Star provides group and individual counseling for children who are traumatized victims of domestic violence. This service is free of charge and offered to children in the shelter, as well as those from the community. Morning Star provides a licensed professional counselor for these services. For adults who are victims of domestic violence there is a parenting class offered each week. This service is also conducted with a licensed professional counselor and childcare is provided.
• Court Advocacy: Morning Star’s four full-time court advocates do not offer legal advice, but do assist victims with the paperwork involved in obtaining an Ex Parte Order of Protection. Additionally, the Morning Star Court Advocates will accompany victims to the actual Order of Protection Dockets, preparing them for the hearing, as well as other non-legal preparation for other court proceedings such as divorce hearings, child custody hearings, and bond docket hearings.
• Counseling for Victims and Their Children: Both individual and group counseling is provided at no cost to those who seek the help of Morning Star. A weekly support group for victims, whether a victim is in shelter or resides in the community is available once per week, with child care provided. A new group and individual counseling program for children who have grown up in violent homes is now available, as well, and is also free of charge. Call Morning Star at 615-860-0188 for more information on these programs.
• Community Education and Professional Training: Morning Star staff members are prepared to speak to civic, religious, or other groups to offer education about the dynamics of domestic violence and the resources available in the community or to conduct more in-depth, specialized, professional training about domestic violence.
• Mentoring: For nearly eight (8) years, Morning Star has enjoyed a very successful partnership with Financial Resources for Women and Children, Inc. resulting in a mentoring program for qualified survivors of family violence. A volunteer force of 35 persons mentor victims and their children, and provide loans for fundamental needs. These loans have been paid back, to what is known as the Lending Circle, at a 100% rate, and have launched many survivors and their children to a life of financial independence and success.

Our guiding principles.........

Our guiding principles are our Covenant in action. They are the basis for the QUALITY, INTEGRITY, PASSION and PRIDE that define the LEXUS experience.
Tell us about your LEXUS experience........

June 7 at Lexus of Nashville Cool Springs

June 3, 2010
Media Contact: Amy Wolf, (615) 322-NEWS amy.wolf@vanderbilt.edu

[Media Note: Vanderbilt has a 24/7 TV and radio studio with a dedicated fiber optic line and ISDN line. Use of the TV studio with Vanderbilt experts is free, except for reserving fiber time.]
Students help promote “green” luxuryVanderbilt Accelerator Summer Business Institute teams up with Lexus to promote a new hybrid
NASHVILLE, Tenn. – Luxury and the Lexus brand go hand in hand. But now the car company has created a new hybrid vehicle that is more fuel-efficient, lighter and leaner.

Lexus’ challenge is to reach the customer who wants a car that is both luxurious and “green.” That’s why they’re turning to students at the Vanderbilt Accelerator Summer Business Institute. The Accelerator students are being challenged to evaluate the hybrid HS250h and its target audience and create a forward-thinking marketing plan to reach that audience. This is Lexus’ second time working with Accelerator students.

The Accelerator Summer Business Institute is an intense month long business boot camp run by the Vanderbilt Owen Graduate School of Management. In the program, college students and recent graduates from across the country are immersed in a competitive business environment, working to create the winning solution to real challenges from top local and national companies. The students hone essential skills in marketing, sales, finance, real estate, research and corporate strategy, while participating companies receive the brain power, creativity and proposals from at least eight teams of highly motivated millennials.

The Lexus project will launch on Monday, June 7 at Lexus of Cool Springs. Final presentations will take place Tuesday, June 15, from 8 a.m. until 11 a.m. at the Vanderbilt Owen Graduate School of Management’s Averbuch Auditorium.


Other Accelerator projects include:

· Nashville Music Business Council & Nashville Entrepreneur Center: The future of the music business in Nashville is evolving beyond media conglomerates to smaller, more nimble companies that leverage technologies with the goal of delivering better value to fans. The Accelerator challenge is to develop an “Accelerator”-type program for entrepreneurs interested in the business of music.

· Oasis Center: The Oasis Center works to help young people overcome serious challenges that prevent them from transitioning into a healthy adulthood. Oasis Center desires to build life skills, entrepreneurial thinking and significance within its youth population. The current brand is more reflective of a “place” – and Oasis Center is becoming more about a “movement.” The Accelerator challenge is to create a brand concept that reflects this expanded movement; connects with young people; and inspires others who would want to help Oasis Center.


· HIMSS/ Medical Banking: HIMSS Medical Banking Project is creating a new group of thought leaders called the “G7 Roundtable”. The group will consist of healthcare providers, healthcare insurance carriers, banks, government, consumers, technology firms and employers. The group’s mission is to “design the healthcare financial network of the future.” The Accelerator challenge is to create a marketing plan for the “G7 Roundtable” to encourage companies to sponsor or join the group and generate ways to get monetary value from the company’s cutting-edge research.
· Bridgestone Americas, Incorporated: Bridgestone has worked for years to connect its brand with the best of American sporting events. The Accelerator challenge is to design a unique customer rewards program that combines these sports connections with the customer.
· MyWerx: MyWerx is a new Nashville-based intellectual property firm with a wiki-based product designed to simplify the intellectual property process. MyWerx mission is to not only help protect an artist’s work, but also to make it easy for people to know who owns or licenses a work. MyWerx is turning to students at the Vanderbilt Accelerator Summer Business Institute to create a viral marketing strategy to help artists learn about the MyWerx product.


For more information on Accelerator visit http://www.owen.vanderbilt.edu/accelerator. To follow the progress of the Accelerator students and their projects, check out the latest comments on Accelerator at www.facebook.com, search for Vanderbilt Accelerator Summer Business Institute.
Vanderbilt Owen Graduate School of Management is ranked as a top institution by BusinessWeek, The Wall Street Journal, U.S. News & World Report, Financial Times and Forbes. For more news about Vanderbilt, visit www.vanderbilt.edu/news.
-VU-

Accelerator/ Lexus of Nashville Project

June 3, 2010
Media Contact: Amy Wolf, (615) 322-NEWS amy.wolf@vanderbilt.edu

[Media Note: Vanderbilt has a 24/7 TV and radio studio with a dedicated fiber optic line and ISDN line. Use of the TV studio with Vanderbilt experts is free, except for reserving fiber time.]
Students help promote “green” luxuryVanderbilt Accelerator Summer Business Institute teams up with Lexus to promote a new hybrid
NASHVILLE, Tenn. – Luxury and the Lexus brand go hand in hand. But now the car company has created a new hybrid vehicle that is more fuel-efficient, lighter and leaner.

Lexus’ challenge is to reach the customer who wants a car that is both luxurious and “green.” That’s why they’re turning to students at the Vanderbilt Accelerator Summer Business Institute. The Accelerator students are being challenged to evaluate the hybrid HS250h and its target audience and create a forward-thinking marketing plan to reach that audience. This is Lexus’ second time working with Accelerator students.

The Accelerator Summer Business Institute is an intense month long business boot camp run by the Vanderbilt Owen Graduate School of Management. In the program, college students and recent graduates from across the country are immersed in a competitive business environment, working to create the winning solution to real challenges from top local and national companies. The students hone essential skills in marketing, sales, finance, real estate, research and corporate strategy, while participating companies receive the brain power, creativity and proposals from at least eight teams of highly motivated millennials.

The Lexus project will launch on Monday, June 7 at Lexus of Cool Springs. Final presentations will take place Tuesday, June 15, from 8 a.m. until 11 a.m. at the Vanderbilt Owen Graduate School of Management’s Averbuch Auditorium.


Other Accelerator projects include:

· Nashville Music Business Council & Nashville Entrepreneur Center: The future of the music business in Nashville is evolving beyond media conglomerates to smaller, more nimble companies that leverage technologies with the goal of delivering better value to fans. The Accelerator challenge is to develop an “Accelerator”-type program for entrepreneurs interested in the business of music.

· Oasis Center: The Oasis Center works to help young people overcome serious challenges that prevent them from transitioning into a healthy adulthood. Oasis Center desires to build life skills, entrepreneurial thinking and significance within its youth population. The current brand is more reflective of a “place” – and Oasis Center is becoming more about a “movement.” The Accelerator challenge is to create a brand concept that reflects this expanded movement; connects with young people; and inspires others who would want to help Oasis Center.


· HIMSS/ Medical Banking: HIMSS Medical Banking Project is creating a new group of thought leaders called the “G7 Roundtable”. The group will consist of healthcare providers, healthcare insurance carriers, banks, government, consumers, technology firms and employers. The group’s mission is to “design the healthcare financial network of the future.” The Accelerator challenge is to create a marketing plan for the “G7 Roundtable” to encourage companies to sponsor or join the group and generate ways to get monetary value from the company’s cutting-edge research.
· Bridgestone Americas, Incorporated: Bridgestone has worked for years to connect its brand with the best of American sporting events. The Accelerator challenge is to design a unique customer rewards program that combines these sports connections with the customer.
· MyWerx: MyWerx is a new Nashville-based intellectual property firm with a wiki-based product designed to simplify the intellectual property process. MyWerx mission is to not only help protect an artist’s work, but also to make it easy for people to know who owns or licenses a work. MyWerx is turning to students at the Vanderbilt Accelerator Summer Business Institute to create a viral marketing strategy to help artists learn about the MyWerx product.


For more information on Accelerator visit http://www.owen.vanderbilt.edu/accelerator. To follow the progress of the Accelerator students and their projects, check out the latest comments on Accelerator at www.facebook.com, search for Vanderbilt Accelerator Summer Business Institute.
Vanderbilt Owen Graduate School of Management is ranked as a top institution by BusinessWeek, The Wall Street Journal, U.S. News & World Report, Financial Times and Forbes. For more news about Vanderbilt, visit www.vanderbilt.edu/news.
-VU-